living islam _ Islamic tradition

    Understanding Television

    By Khalid Baig

    (Author's Request: Please turn off your television set as
    you read this article.)

    Television has spread like a wild fire in the world,
    including the Muslim world. It seems to have overcome the
    limitations of space and time.

    Consider place. In Saudi Arabia, one can find the imprints
    of Hollywood only a few yards away from the Haram, the
    most sacred of all sanctuaries of Islam. Videocassettes
    are easily available at stores. A hotel attendant, at a
    walking distance from the Haram al-Sharif in Makkah can be
    found busy watching English movies on the television in
    his office even as the prayers are going on. At the Jeddah
    airport, the Umrah pilgrims can watch a European beauty
    contest courtesy of an Egyptian TV channel being broadcast
    to the airport television sets.

    Consider time. Ramadan is the most sacred month in the
    Islamic calendar, a period of time that is to be devoted
    to direct acts of worship of Allah. Yet, during Ramadan,
    believers around the world can be found glued to their
    television sets when they should be busy making dua, doing
    dhikr and tilawa or offering nafl prayers.

    Or consider the time of suffering. Hardly a day goes by
    when we do not get the news of pain and suffering from
    Palestine, Kashmir, Iraq, Chechnya, Afghanistan, or a
    dozen other hot spots around the globe. Yet, between all
    the suffering and grieving that accompanies the tragedy,
    the dish antennas on the rooftops have been flourishing.
    In the past at times of catastrophes people would turn to
    Allah, would stop going to the cinema houses, and would
    repent from sins, even though temporarily. Today, there is
    an ever-increasing appetite for the television fun. This
    is also true in the lands closest to the areas of
    suffering. On days when a strike is called to protest
    Indian atrocities in Kashmir, the video stores in Karachi
    run out of videos of Indian movies.

    Throughout the world religious, moral and social values
    have been drastically undermined by this great
    "technological gift" of the century. And entire nations
    seem to be helplessly "enjoying" the invasion. When people
    are doing nothing, they watch television. When they are
    doing something else, they still have television in the
    background. The device has contributed to the addition of
    a new space in the architecture of the private home: the
    TV lounge. It is a space where perfect strangers come to
    pedal nudity, immorality, and hedonism. This is the space,
    which increasingly controls the entire house.

    It is fashionable to complain about "excessive" sex and
    violence on television. Even those who make money from
    this enterprise willingly do that. CNN tycoon Ted Turner
    said in July 93 before a U.S Congressional subcommittee:
    "I don't need experts to tell me that the amount of
    violence on television today and its increasingly graphic
    portrayal can be harmful to children. Television violence
    is the single most significant factor contributing to
    violence in America." And a poll released in February 95
    in the U.S. by Children Now, whose directors include TV
    producers and Warner Brothers Chairman, reported that most
    children believe that what they see on television
    encourages fornication, disrespect for parents, telling
    lies, and aggressive behavior.

    The most significant thing here is that what the TV
    industry wants us to discuss (and we willingly follow) is
    what is ON television, not television itself. Everyone
    will wholeheartedly agree with the problems with TV
    programs and offer all kinds of advice. (Watch the
    programs with your children. Tell them what is wrong. Be
    critical. Be creative.) Irrational and meaningless as it
    is, this exercise will nonetheless soothe your irritation.
    In the meantime, keep on watching. It is fun. It is also
    unavoidable.

    In about two decades, this "wonderful" technical
    development has played havoc with societies around the
    globe. But what is even more unprecedented is the
    ambivalence with which these societies face this greatest
    of all invasions. Underlying this is a strongly held
    belief that television is a neutral tool that can be used
    with equal facility for good or evil. Unfortunately, this
    position has been taken without any critical examination
    of the facts. It is about time that we approached the
    subject with an open mind.

    Neutral Tool?

    Is technology ever neutral? "[Every technology] has within
    its physical form a predisposition toward being used in
    certain ways and not others," writes Niel Postman, chair
    of the department of Communication Arts at New York
    University. "Only those who know nothing of the history of
    technology believe that a technology is entirely neutral."
    (Amusing Ourselves to Death, 1985).

    What about television? It reflects the idea that serious
    discourse can be carried out through pictures instead of
    words. As Postman explains: "The single most important
    fact about television is that people watch it, which is
    why it is called 'television.' And what they watch, and
    like to watch, are moving pictures__ millions of them, of
    short duration and dynamic variety. It is in the nature of
    the medium that it must suppress the content of ideas in
    order to accommodate the requirements of visual interest."

    Words and pictures do not occupy the same universe of
    discourse. A piece of writing requires one to go beyond
    the shape of the letters to read them. It requires thought
    to understand what is being said. Television does not
    require reflection, in fact it does not even permit it.
    That is why little children can spend hours in front of
    the mini screen. Television can titillate, it cannot
    teach. It can bring images into our heart, not ideas into
    our mind. It appeals to the emotions, not the intellect.

    But isn't a picture worth a thousand words? Is it? It is
    important to note that this claim itself is made in words.
    A picture cannot make any claims. For reason, arguments,
    claims, and judgment belong in the universe of words not
    pictures. That is why advertisers love pictures. Consider
    an ad for, say, Coca-Cola, that just shows young people
    singing, dancing, having fun, and enjoying the drink. The
    audiences make the connection between happiness and Coke.
    This ad cannot be refuted. It makes no claim, so there is
    nothing to refute.

    Medium Is The Message

    The above explains Marshal McLuhan's famous aphorism. The
    inherent, built in biases of a medium allow certain types
    of messages and not others. The communication is
    conditioned by the medium. It is enhanced or distorted by
    it. The medium is the message. And when the medium is TV,
    the message is Entertainment. As Postman notes:
    "Entertainment is the supra ideology of all discourse on
    television." Whether it is news, science, religion, or
    education, if it is happening on TV, it must follow the
    dictates of entertainment.

    In fact, a new term has been coined indicating a blend of
    education and entertainment: Edutainment. It smells like
    the language problem of a TV baby. But remember that it is
    already being used by the serious press. Which suggests
    that edutainment will produce even more edutainment!

    Like A Drug

    Actually, TV is not just another kind of entertainment
    either. As a project by the National Institute of Mental
    Health in the U.S. involving 1200 subjects in nine studies
    over a 13 year period found in 1990, television is like a
    drug. The researchers asked the subjects, ages 10 to 82,
    to note down their activities and moods every time a
    beeper was activated, which was done randomly. The
    researchers found that when people sit down to watch TV,
    particularly for long periods, they tend to be in low
    moods. The longer they watch, the less able they are to
    concentrate. As time goes on, they grow sadder, lonelier,
    more irritable, and more hostile. Although people are
    relaxed when the television set is on, when they turn it
    off, they are less relaxed than before they began, "much
    like a drug that makes people feel better while they are
    doing it but worse afterward." And just like a drug the
    weaker segments of the society are its greatest target.
    Thus in the U.S. blacks tend to watch more TV than whites.
    And now thanks to satellite TV transmissions over which
    the poor countries have no control, the rest of the world
    is being turned into the U.S. black under class.

    Islamic Work And Television

    Can this dangerous drug be somehow converted into a
    medicine? Not too long ago, a young professional in the
    U.S. approached prominent Muslim scholar and Deputy
    Cairman of the Jeddah based Islamic Fiqh Council of the
    Organization of Islamic Conference (OIC), Justice Taqi
    Usmani to inquire about his profession. He produced
    computer graphics for the television and motion picture
    industry. This is the age of the media, and the only
    effective way to spread Islam today is through television
    and movies, he argued. If we do not learn the trade how
    shall we be able to produce such programs and if we don't
    who will, he inquired. Yet, some people had told him that
    it was not a good profession.

    "I have given a lot of anxious thought to this issue,"
    replied Justice Usmani in his characteristic measured
    tone, weighing every word. "And I have reached the
    conclusion that the cause of Islam cannot be served
    through television, especially under the current
    circumstances. You should seek another line of work."

    Frankly, there are lot of enthusiasts who may be totally
    bewildered by this answer for it challenges both
    conventional wisdom as well as some dearly held dreams.
    They may even consider anyone making this suggestion as
    belonging to the Flat Earth Society: backward,
    anti-progress, ignorant of today's realities. Let us grant
    them their day in court and look at their case
    objectively.

    The enthusiasts have shown interest in three primary
    areas. The first deals with propagation of Islam. There
    are lots of sincere Muslims putting lot of hope in a
    yet-to-be-released video that will attract the people of
    the world to Islam by the thousands. They are simply
    confusing Dawah with propaganda! Dawah means inviting
    people to the Straight Path by relaying the True Message
    to them without any distortion. It is a very serious
    message and requires a serious medium to deliver it. The
    message is for their own benefit and what they do with it
    is their own business. Our job is done once we have
    communicated the message correctly. Our job is not to
    manipulate people into submission to Allah any more than
    it is to coerce them into it. A Dawah worker is a teacher,
    a propagandist is a manipulator. Television is a good tool
    for manipulating, not for teaching.

    The second area deals with the education ("edutainment")
    of children. Many videos have already been produced for
    this purpose. In one program from a popular series of such
    videos, a puppet named Adam drives a skateboard to the
    mosque. Scenes of Adam doing his antics are mixed with the
    videos of real children praying. But there is no doubt
    that Adam is the hero of this story. Here is a clear case
    of the medium distorting the message. The children who
    learn to pray this way may learn the mechanics of Salat,
    but they would have paid a terrible price for it. The idea
    of Salat will be associated in their mind with the images
    of puppets, skateboards, and the idea of fun. Missing will
    be the spiritual dimension of prayer, the solemnness and
    grace of this pillar of Islam. Such videos are very
    popular as they help assuage the guilt feelings of parents
    over their failure to control the TV in the first place.

    To be fair there is a useful role for these videos but it
    is not normally perceived. Doctors use nicotine patches to
    help their patients stop smoking. Nicotine is not a
    medicine, but it becomes therapeutic under the
    circumstances. Similarly, the TV addicts may be helped by
    such videos to get over their addiction. It might work if
    that is the goal. But this is very different from the view
    that here is a Brave New Way of teaching Islam. The
    children and their parents must realize that ultimately
    they have to learn their religion the old fashioned way:
    read books, listen to lectures, work hard.

    The third type of videos are used by relief organizations
    showing the terrible situation of Muslims in Kashmir,
    Bosnia, Palestine and elsewhere. The intentions are noble,
    the results look great. But someone must ask the hard
    question: Why should the Muslims need disaster pornography
    before they can come to the help of their brothers and
    sisters? What are the implications of this practice for
    both present and future?

    There are, of course, cases where the TV is being used
    against its grain, where the only video is that of a
    talking head. Such Islamic programs in Egypt or Saudi
    Arabia, as elsewhere, may not contain all the dangers
    cited above, solely because there the TV is being used
    just as an expensive radio. The problem is such programs
    will not be able to withstand the onslaught of CNN or MTV,
    of dazzling colors and dynamic pictures. The question
    remains how long can you use a tool against its grain?

    The simple fact is that no one buys a TV and VCR because
    they desperately wanted to learn about Islam and it was
    the best way of doing it. The TV lounge is not a study
    room and all the Islamic videos in the world are not going
    to make it one. It is a peace of Hollywood. The rest is
    camouflage or self-deception. The earlier we get out of
    it, the better.

    What Can Be Done?

    Television is powerful. It is everywhere. Is there
    anything that us mortals can do about it? The answer is
    yes. Things can be done at individual, as well as
    collective levels. At the individual level, try using the
    ON/OFF switch. It takes some effort and will power, but
    the device can be turned off. The key is to involve the
    entire family. Those nervous about the idea may rest
    assured that there is no known disease linked to lack of
    exposure to TV! Also those who have tried it know that it
    becomes easier with time. Community Organizations and
    Islamic Schools can help by educating the people about the
    perils of watching TV, countering the social pressures,
    and providing healthy alternatives.

    Ramadan: The TV Free Month. Our best chance of kicking the
    television habit comes in Ramadan every year. It is the
    time of year when every Muslim who has any trace of Iman
    in his or her heart, is naturally inclined toward doing
    good and staying away from evil. And it should be like
    that. Did not the Prophet, Sall-Allahu alayhi wa sallam,
    curse the Muslim who finds Ramadan but does not use it to
    seek forgiveness for his previous sins? If we cannot leave
    sins or vain activities during Ramadan, when can we? We
    not only have the strongest moral and religious reasons to
    do so, it is also easy because the regular activities of
    Ramadan leave little time to be wasted in front of
    television.

    Muslim organizations and communities will do a great
    service by launching a campaign to declare Ramadan as the
    TV free month. Urge all the Muslims in your community to
    turn it off for at least one month. And who knows, after
    one month many may decide to stay away from it because of
    the personal insights they got through the experience.

    Of course, if you are convinced, do not wait until the
    next Ramadan. Start today.

    http://www.albalagh.net/general/tv.shtml

     

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